About

I’m a UX and interaction designer who turns research and insights into intuitive, user-centred experiences. I work closely with product, research, and engineering teams to solve complex problems, prototype solutions, and iterate designs that deliver real impact for both users and organisations.

Experience

UX Designer

January 2025 – Present

• Lead end-to-end design of payment journeys, driving usability and behavioural change.
• Collaborate across UX, product, and engineering to align on user needs, feasibility, and business goals.
• Facilitate workshops, define hypotheses, and validate solutions through research and analytics.
• Deliver accessible, responsive prototypes and high-fidelity designs ready for browser and native app development.

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Senior Digital Product Designer

October 2022 – December 2024

See responsibilities

• Led design of digital products to improve engagement and conversion rates.
• Translated research insights into validated solutions through prototyping and testing.
• Partnered with cross-functional teams to shape strategy and ensure accessible, scalable design.
• Contributed to design system development and mentored designers across teams.

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NHS Digital

Senior Interaction Designer

Jan 2022 – September 2022

See responsibilities

• Developed strategic, user-centred solutions supporting government priorities.
• Facilitated ideation and alignment workshops across organisations and disciplines.
• Mentored designers and promoted design best practice across the NHS community.

Interaction Designer

March 2020 – December 2021

See responsibilities

• Designed accessible, user-centred services improving access to health information.
• Created responsive HTML prototypes and contributed components to the NHS design system.

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